Lendflow - Rutter Partnership

We’ve got exciting news to share! Lendflow is proud to announce our newest partnership with Rutter, the universal API to accounting, commerce, payment processor, and subscription billing platforms. With this partnership, lenders can now directly pull Rutter’s business and financial data through Lendflow’s Credit Decisioning Engine.

lendflow logo
By 
Gordon Bowman
 | 
 | 
October 18, 2022

The News: We’re proud to announce Lendflow’s latest partnership with Rutter. Teaming up with Rutter is a natural next step for us as we continue to innovate our award-winning embedded credit ecosystem. Lenders can now access Rutter’s accounting, commerce, payment processor, and subscription billing data directly from Lendflow’s full-stack lending origination platform. 

The Value: Even in today’s digital business landscape, the truth is small business data can still be siloed, complex, and hard to access for many lenders. Of course, for far too long, this broken credit system has produced needless inefficiencies (not to mention, headaches) across the underwriting lifecycle and proved problematic for both lenders and qualified SMBs. 

When traditional financial institutions struggle to build complete, data-driven pictures of SMBs, more often than not, they’ll default to one-size-fits-all underwriting models, which makes it difficult for qualified, albeit perhaps niche SMBs to access the fairly-priced operating capital they need to thrive. 

Lendflow and Rutter are partnering to transform a lose-lose status quo checkered with rinse-and-repeat breakdowns. We realized that as long as lenders lack holistic data profiles, lenders will continue to be ill-equipped to properly assess each applicant’s specific needs or risk profile. Without fully vetted data on each SMB, like clockwork, traditional financial institutions remain in the dark and leave money on the table each time they turn away qualified small businesses for credit.

But with our latest partnership, this no longer needs to be the case.

By integrating Rutter’s intelligent data services into Lendflow’s Credit Decisioning Engine, banks and alternative lenders can close the data divide and identify pockets of opportunity to increase their market share. Through a single API and data schema, Rutter allows you to build a complete picture of each SMB based on all, not some, of the financial data from the business itself. 

The Impact: Smarter data means smarter underwriting and superior credit outcomes. Through this joint offering, tech-savvy lenders can tap into Lendflow’s Credit Decisioning Engine System to improve underwriting models and identify more qualified, high-intent SMB borrowers with greater speed and accuracy. 

For lenders, Lendflow’s Credit Decisioning Engine is about optimizing underwriting processes and growing their reach — our Credit Decisioning Engine empowers lenders with the intelligent data profiles and decisioning tools they need to efficiently identify qualified borrowers. Our Credit Decisioning Engine is a full-stack, end-to-end solution that propels lenders to unlock efficiency gains across the entire lending lifecycle.

Rutter Illustration

Lendflow’s Credit Decisioning Engine is a one-stop-shop that allows lenders and fintechs to build, embed, and launch first-class credit solutions, in record time, according to their own underwriting parameters. By providing customers with capital quickly, efficiently, and at the best rate possible, lenders can expand their reach, boost LTV, reduce churn, and drive bottom-line value. The choice is simple for the fastest-growing lenders, who use Lendflow’s Credit Decisioning Engine to streamline underwriting, loan origination, and customer onboarding. 

By harnessing the full power of automation in the world of embedded credit, Lendflow’s Credit Decisioning Engine allows lenders to make faster and more precise decisions with fewer manual reviews, processing costs, and underwriting risks. Rutter’s additional data, made available in Lendflow’s Credit Decisioning Engine, helps financial institutions improve their risk assessments and customer acquisition strategies. Better data assessments lead to more accurate risk models, more tailored credit offerings, and ultimately more qualified SMB customers. 

Rutter’s data seamlessly flows into Lendflow’s Credit Decisioning Engine. Banks and lenders can automate conditional decision trees through our Credit Decisioning Engine and optimize their underwriting processes for faster, more efficient risk assessment of SMBs. As a result, lenders open up new growth streams since perfectly qualified borrowers that previously may have not looked as good on paper no longer slip through the cracks.

The bottom line is that partnering with Rutter ultimately creates a win-win situation across the board: lenders boost conversion rates while SMBs improve their likelihood of getting the capital they need.

If you want to dig deeper into Lendflow’s Credit Decisioning Engine or our new partnership with Rutter, speak with our team today!

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